Our Work

Elevating Sweets & Snacks Trade Show Booth and Increasing Quality Leads by 300%

Ferrara needed help upgrading their brand perception and proving they are an innovator through their Sweets and Snacks trade show booth.

Showcase of the Exhibitor Magazine Design Award Winning exhibit for Ferrara at the NACS Show. The video is highlighted by showing the interaction of visitors with unique technology such as Clear OLED Monitors, Hologram Fans, Overhead LED Video, and and Interactive LED presentation space.

To convey the power of Ferrara’s innovation, EDE created a show-stopping, experiential dream through their Sweets and Snacks trade show booth.

Our goal was to combine beautiful product displays and technology to reinforce their latest innovations and prove to buyers that their candy drives results.

We designed Ferrara’s 50’ x 100’ exhibit for Sweets & Snacks Expo so that every element of this booth was personalized to drive results.

The main features of the booth were a massive 70’ wide curved LED header, a 40’ curved interactive wall, a circular and modular hologram-filled product display grid, and translucent LED’s to draw attendees to the latest and greatest product innovations.

End-to-End Exhibit Services From Ideation to Installation

Custom Design


Attendee Journey

Experiential Technology

Video Production

Sponsorship Design and Installation

Shipping and Logistics

Installation and Dismantle

Ferrara ended up winning “best in show” for the best booth design at the Sweets & Snacks Expo.

They also won “most innovative new product” for their Nerds Gummy Clusters. Not every trade show offers formal recognition, but winning awards like these makes all of our hard work worth it!

“EDE has provided cutting-edge technology and top-to-bottom support for all exhibits built for Ferrara. The team has exceeded every expectation bringing concepts to life and keeping Ferrara exhibits innovative. The EDE team has gone above and beyond to support all of Ferrara’s needs.”

Frances Ansell, Senior Industry Relations Associate at Ferrara Candy Company