Our Work

Elevating Sweets & Snacks Trade Show Booth and Increasing Quality Leads by 300%

Ferrara needed help upgrading their brand perception and proving they are an innovator through their Sweets and Snacks trade show booth.

Sweets & Snacks Logo
Showcase of the Exhibitor Magazine Design Award Winning exhibit for Ferrara at the NACS Show. The video is highlighted by showing the interaction of visitors with unique technology such as Clear OLED Monitors, Hologram Fans, Overhead LED Video, and and Interactive LED presentation space.

To convey the power of Ferrara’s innovation, EDE created a show-stopping, experiential dream through their Sweets and Snacks trade show booth.

Our goal was to combine beautiful product displays and technology to reinforce their latest innovations and prove to buyers that their candy drives results.

A Ferrara-branded trade show booth features colorful candy displays, interactive stations, and a large illuminated Ferrara logo overhead.
A trade show booth features colorful Nerds candy branding, a curved orange counter with white stools, display shelves, and digital screens on wood and carpet flooring.
A brightly lit candy store display features a curved counter with stools, colorful packaging on circular shelves, and vibrant signage promoting Trolli and other candy brands.
Trade show booth displays candy brands like Black Forest and SweeTARTS, featuring product shelves, tables, chairs, and digital signage in a modern, well-lit space.
A trade show booth for Ferrara features a large circular red-and-white counter, branded candy displays, and illuminated signage with various candy logos.

We designed Ferrara’s 50’ x 100’ exhibit for Sweets & Snacks Expo so that every element of this booth was personalized to drive results.

The main features of the booth were a massive 70’ wide curved LED header, a 40’ curved interactive wall, a circular and modular hologram-filled product display grid, and translucent LED’s to draw attendees to the latest and greatest product innovations.

Two people examine a display wall featuring various snack brand logos, including Famous Amos, at an indoor event or trade show.

End-to-End Exhibit Services From Ideation to Installation

Custom Design

Fabrication

Attendee Journey

Experiential Technology

Video Production

Sponsorship Design and Installation

Shipping and Logistics

Installation and Dismantle

Three men wearing conference badges talk in front of a bright sign reading "GROWTH L52 VS. YA" at an indoor event. One man holds a phone and wears a face mask.

Ferrara ended up winning “best in show” for the best booth design at the Sweets & Snacks Expo.

They also won “most innovative new product” for their Nerds Gummy Clusters. Not every trade show offers formal recognition, but winning awards like these makes all of our hard work worth it!

A woman poses for a photo with a person in a large purple mascot costume at an indoor event while others look on.
Two men wearing face masks look at Ferrara candy boxes at a display table, with colorful candy packaging and signs visible in the background.
Two women wearing masks hold up Ferrara Innovation Samples boxes at an event or trade show, smiling at the camera.
Two men wearing masks are talking in front of a circular display with Keebler branding and packaged goods visible in the background.

“EDE has provided cutting-edge technology and top-to-bottom support for all exhibits built for Ferrara. The team has exceeded every expectation bringing concepts to life and keeping Ferrara exhibits innovative. The EDE team has gone above and beyond to support all of Ferrara’s needs.”

A person sits and waves behind a red and white Ferrara-branded booth at an event or trade show, with various items and people in the background.
Frances Ansell, Senior Industry Relations Associate at Ferrara Candy Company

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Give Your Customers Experiences They Won’t Forget

And create the opportunities for education, conversation, and action with trade shows and exhibits designed to deliver results.

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