Expanding the Virtual Reality Experience

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Virtual Reality can entertain us, connect us, and revolutionize our view of the world– but for how long? Typically, an attendee at a trade show or event will get to experience a brand’s virtual reality for just a few short minutes. Although they will probably be entertained and impressed with your brand, they can’t take this experience with them. Attendees might spread the word to a few of their friends and colleagues, but it all stops there. This year together with Interface, we came up with a solution–a way for attendees to literally take their Virtual Reality experience away with them and share that same experience with anyone. Anywhere. Anytime.

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Success is More than just the Exhibit: Post Show Checklist

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Back in October, we explored how to make a pre-show game plan before exhibiting at a trade show. Now, we are going to speak about the post show checklist and how to qualify, measure and follow up on the leads acquired through the show. Setting clear expectations and goals for what you want out of the experience will help you evaluate your success after the event. Whether it’s the number and quality of generated leads or the overall impact of your presence and branding, define your metrics to keep your team focused and your investment worthwhile.

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Neocon 2014

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The second week in June is annually one of the most looked forward to for EDE and our clients.  The design world’s eye shifts to Chicago and the opening of Neocon 2014.  Our 2014 was hectic and bold, working on 10 showrooms and 3 trade show exhibits, all with unique challenges and design statements.  We would like to thank all of our clients, and as always we are extremely impressed and excited with the designs that were given to us to create over the last 2 months.  Below are some of the quick images of a few of the environments we were involved with:

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2013 Review

2013 was one for the books. We grew as a company, broke ground on a new warehouse facility and grew as families with weddings and births for our employees. We wanted to take a moment to thank our clients and partners and reflect on some highlights from the past year.

Without loyal and ambitious clients we could not have accomplished all that we did. Collaborations with designers, architects, vendors and outside teams helped our appreciative in-house staff bring clients’ stories to life.

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NeoCon 2013

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It’s that time of year again. NeoCon 2013 is upon us—three days of high-end textiles and interior design staples at the Merchandise Mart in Chicago. After countless hours of preparation and work, over 700 showrooms and exhibits are ready.

This year we have 13 clients with showrooms or exhibits at the expo, all listed below. If you are attending the show, stop by and see what they all have to offer at NeoCon.

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